Direct booking platforms, conference registration, appointment scheduling, and the custom business software behind them. Built for operators across Europe and the Middle East.
Most of our work starts with one of these four problems. Whether it ends up as a ready-made platform or something built from scratch is a decision we make together, once we understand the operation.

Our own platform
PLANARA replaces the spreadsheets, forms and separate ticketing tools that most conferences are still held together with. Built for professional events of 100 to 5,000 delegates — associations, corporate summits, academic conferences and government forums.
A branded conference site on your own domain, in the languages your delegates actually read.
Collect speaker proposals, run peer review, and send acceptances without a single email thread.
QR badges scanned at every entrance, with live attendance per session for sponsors and CPD credit.
Parallel tracks, room capacities, and instant updates to every delegate when something moves.
Give exhibitors their own dashboard for booth details, lead capture and engagement data.
Registrations, revenue and attendance as they happen — and a full export when the doors close.
Projects delivered
Years building software
Attendees registered through PLANARA
Delivered for clients across Europe and the Middle East, from our team in Dubai.
Services
None of the above quite it? Most of what we do is built from scratch. These are the four ways that work usually starts.

We are a Dubai-based software development agency with extensive expertise, having partnered with both established corporations and budding startups.
With over 8 years of international experience serving clients in Europe and the Middle East, we specialize in creating cutting-edge custom business software solutions.
At CODATIVITY, our client's success is our top priority. We strive to deliver exceptional results while keeping on budget with our on-shore delivery team right here in Dubai.

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Thirty minutes, no pitch. Describe the operation and what keeps breaking, and we'll tell you what we'd do about it — including when the answer is that you don't need us yet.
What you walk away with
An honest read on whether software is even the right fix
A ballpark on timeline and budget before you commit to anything
Whether an existing platform gets you there faster than a build
The questions worth answering before you brief anyone
701, Opal Tower Business Bay, Dubai United Arab Emirates
P.O.Box 126732
Let's Work Together
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